Summary
NEW YORK - This week, broadcast networks unveil their fall schedules in presentations that, in past years, offered the first glimpse of hits such as "CSI: Crime Scene Investigation" and "Friends."
Of course, they were the first time the dogs "Coupling" and "Skin" were seen, too.See the full content of this document
Extract
Fall Offering; Tv Networks Ready to Release New Lineups
The glitzy schedule introductions, known as "upfronts" because the goal is to persuade advertisers to buy commercials for next season, seem less important every year.
Television scheduling is increasingly a year-round game, and often a network's lineup in the spring is markedly different than in September. Cable networks are cutting into an adv...See the full content of this document
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